Twisha Anand: Strategist, Coach, and Builder

A woman with long, wavy hair wearing a brown blazer and white shirt, seated in a living room with a decorative fireplace in the background.

The Intersection of Business Rigor and Behavioral Science.

Helping founders and leaders navigate scaling bottlenecks, reclaim their alignment, and build high-impact trajectories.

Engineering systems. Understanding human behavior. Scaling impact.

I have spent the last 13 years at the cross-section of strategy, operations, and human dynamics. My journey began with an Engineering background, which instilled in me a love for structure, optimization, and analytical precision. But I quickly realized that the most complex systems in any business aren't the technical ones—they are the human ones.

To understand what truly drives high-performing teams, I earned a PhD in Organizational Behavior from IIM Ahmedabad.

Since then, I have operated as a startup builder, transition CEO, and global growth leader. I have scaled VC-backed startups, steered companies through critical financial turnarounds, and designed systems that optimize human potential across 30+ nations.

Today, my work centers on Executive Coaching (Elevate Align) as my premier offering, alongside Strategic Consulting (Elevate Build). I partner deeply with founders, leaders, and executives to help them navigate transition friction, build unshakeable alignment, and engineer operational ecosystems built to last in an increasingly complex, AI-informed landscape.

Real-World Experience. Global Scale

Global Team Scaling & Leadership Development

Built, scaled, and coached the operational and leadership workforce for the world's first online peer-support platform (7 Cups). Expanded operations to 189 countries and 140 languages by designing high-performing, culturally diverse organizational structures and coaching leadership teams across 30+ nations.

C-Suite Turnaround & Organizational Alignment

Stepped in as CEO of an organization facing severe operational and financial crises. Realigned and coached the existing leadership team, designed a sustainable high-performance culture, achieved 75% gross margins, and scaled revenue to $1M+ ARR within just six months.

Strategic Ecosystems & High-Value Alliances

Coached and guided cross-functional teams to negotiate, secure, and execute high-impact expansion contracts with global giants including UC Berkeley, Amazon One Medical, and Health Canada—driving international scale with a zero-dollar traditional marketing budget.

Multidimensional Perspectives for Complex Problems

I believe that the best leaders are those who bring rich, diverse perspectives to the table. Beyond my strategic and coaching advisory, I am deeply committed to civic engagement and the arts.

  • Civic Leadership: I serve my local community as an appointed Planning Commissioner, helping shape sustainable growth, policy, and urban development.

  • Nonprofit Board Member & Volunteer: I actively advocate for social causes, volunteering my time and strategic expertise to organizations focused on education and domestic violence support.

  • Classical Artist: I am a trained performer in Indian classical dance and music. The rigorous discipline, rhythm, and storytelling of classical performance influence how I approach creative problem-solving and structured execution in business.

Five people standing inside a meeting room with the seal of San Carlos, California displayed. A screen shows a Planning & Transportation Commission regular meeting scheduled for October 7, 2024, at 7:00 p.m. Desks with nameplates are visible in the background.
Panel discussion with four speakers seated, large screen in background, American and state flags visible.
A group of people posing together, wearing traditional Indian clothing, standing and sitting in front of a sign with the word "Maitri."
Two children and an adult standing in front of a large rock with unique textured formations, outdoors on a sunny day.
Woman in traditional Indian attire performing Kathak dance in front of a red curtain.
Runners participating in a race on a paved road with trees in the background. Twisha, the lead runner is wearing a light green tank top, pink shorts, and a headband.
Twisha, hiking on a steep cliff edge along Angel's Landing trail in Zion National Park, wearing hiking gear and holding a safety chain, with a canyon view in the background.
Twisha exercising on a Peloton bike with a screen displaying a workout class.

Let's Design Your Next Chapter

Whether you are a founder navigating a scaling bottleneck, a small business leader looking to realign your team, or an executive stepping into a major transition, let's architect a path forward.